Last updated: November 9, 2026
The short version
SheaArdor is a small, independently run beauty, home and new-mom site. I don’t sell your personal information, I don’t run advertising networks on this site, and I don’t ask you for anything I don’t need. What I do collect is simple: anonymous analytics about how pages get used, and the technical information every website receives when your browser loads a page. If you click an affiliate link and buy something, the retailer and its affiliate network record that the sale came from here — that’s the part worth reading closely, and it’s spelled out below.
This policy covers sheaardor.com, including The Diary, The Mirror and Shop.
Who I am
SheaArdor is operated by Shea of SheaArdor, and is the data controller for this site. You can reach me any time at sheaardor@gmail.com — that’s a real inbox, and it’s the right address for a question, a correction, or a request to delete your data.
What I collect
Information you give me
Almost nothing, because there’s almost nowhere to give it. There is no account to create and no login for readers. If you email me, I have your email address and whatever you wrote. If comments are open on a post and you leave one, WordPress stores the name, email address and comment you submit, along with your IP address and browser user-agent string, which is used for spam filtering.
Information collected automatically
When you load a page, the server and my analytics receive the ordinary technical details your browser sends: your IP address, your browser and operating system, the page you asked for, the page or search that sent you, your approximate location at city level (derived from the IP address, never your precise device location), your screen size, and the date and time. Analytics also records which pages you view, how far you scroll, and which links and buttons you click — including when you click through to a retailer.
What I do not collect
No precise or GPS location. No contact list, photo library or microphone access. No health, financial or payment information — nothing is sold on this site, so no card details are ever entered here. No government identifiers. No data from children under 13. The Mirror’s tools run in your browser: what you enter into them is used to show you a result on your own screen, and is not uploaded to me or stored on my server. Your answers and results are saved only in your own browser’s local storage so you don’t lose them between steps, under the key sa-mirror; “Start over” on the page, or clearing your browser’s site data, removes them. The Face Shape Analyzer’s photo step is the same: the picture you choose is drawn into the page on your device and never sent anywhere — there is no upload path in the code at all.
Cookies and tracking
A cookie is a small file a site stores in your browser. Here’s every kind that’s in play on sheaardor.com:
- Analytics cookies (PostHog). I use PostHog for site analytics. It sets a first-party cookie, and stores the matching identifier in your browser’s local and session storage, to distinguish one visitor from another and remember whether you’ve been here before, so that ten page views from you don’t look like ten different readers. It records pageviews, scroll depth and clicks, as described above. It is not used for advertising, and it is not shared with any ad network.
- WordPress cookies. If you leave a comment and tick the box to save your details, WordPress stores your name, email and website in cookies for about a year so you don’t have to retype them. Logged-in cookies exist only for me as the site’s administrator.
- Affiliate and attribution cookies set elsewhere. When you click an affiliate link, the retailer’s site — and its affiliate network — sets cookies on their own domain to credit the referral. Those cookies are set after you leave this site and are governed by that company’s policy, not mine. See the section below.
- No advertising or social pixels. There is no Meta/Facebook pixel, no Google Ads or Google Analytics tag, no TikTok or Pinterest conversion tag, and no third-party ad network on this site.
You can block or delete cookies in your browser settings at any time, and the site will still work. Most browsers also send a Global Privacy Control or “Do Not Track” signal; I honour a Global Privacy Control signal as an opt-out of analytics.
Affiliate links, and what is shared with affiliate networks and advertisers
SheaArdor earns commission on some of the products I recommend. Those links are marked as sponsored in the page’s code, and every page carrying them carries a disclosure. If you buy something through one, it never changes the price you pay.
What happens when you click an affiliate link: your browser is sent to the retailer through a tracking link that carries my partner identifier. The affiliate network and the retailer then receive the fact that a visitor arrived from sheaardor.com, the time of the click, and the technical information your browser sends them directly — your IP address, browser and device type, and the referring page. If you then buy something, they record the order’s value and contents and credit the commission to me.
What I receive back: commission reports only. These are aggregate and order-level figures — clicks, items ordered, revenue earned. I am never given your name, your address, your email, your payment details, or anything else that identifies you personally, and I cannot look up an individual shopper.
The partners involved are:
- Amazon Associates and the Amazon Influencer Program. SheaArdor is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. As an Amazon Associate I earn from qualifying purchases. Amazon’s own privacy notice governs what Amazon does with your data once you’re on their site.
- Partnerize. Some retailer programs I belong to are administered by Partnerize, an affiliate marketing platform. When you click one of those links, Partnerize processes the referral data described above — click time, referring page, IP address, browser and device details, and any resulting order value — in order to attribute the sale and pay the commission. Partnerize acts as the retailer’s platform here, not mine, and its handling of that data is covered by Partnerize’s own privacy policy.
- Other affiliate networks may be added as programs change. The same terms apply: referral and order data to them, aggregate commission reports back to me, and never your identity.
I do not sell advertising space on this site and do not pass visitor data to advertisers for targeting.
The other companies that handle data for me
These are my service providers. They process data on my behalf, under their own privacy terms:
- Hostinger — web hosting and content delivery. Holds the site’s files and database and keeps server logs, which include visitor IP addresses.
- PostHog — site analytics, as described above.
- Automattic (WordPress.org and Gravatar) — the publishing software. If comments are open and you leave one, a hashed version of your email address may be sent to Gravatar to check for a profile picture.
- Rank Math — the SEO plugin that generates the site’s search and social metadata. It does not track visitors.
- jsDelivr and unpkg — content delivery networks that serve a small animation library and fonts. Loading a file from a CDN means that CDN sees your IP address.
- Google (Gmail) — my email, if you write to me.
Why I’m allowed to do this
If you’re in the UK or EU: server logs and spam filtering rest on my legitimate interest in running a secure site; analytics and any non-essential cookies rest on your consent, which you can withdraw by blocking cookies or emailing me; replying to your email rests on your request. Affiliate attribution is carried out by the retailer and its network under their own lawful basis.
International transfers
I’m based in the United States, and my providers are US- and EU-based, so data about your visit is processed in the United States. Where providers move personal data out of the UK or EEA, they do so under the European Commission’s Standard Contractual Clauses or an equivalent approved mechanism.
How long it’s kept
Analytics data is retained for up to 12 months and then aged out. Server logs are kept for a short period by my host, typically 30 days. Comments and their metadata are kept indefinitely so a conversation on a post stays readable, unless you ask me to remove yours. Emails are kept as long as the correspondence is useful, and deleted on request.
Your rights
Wherever you live, you can email me at sheaardor@gmail.com to ask what data I hold about you, ask for a copy, ask for a correction, or ask me to delete it. I answer these myself and will respond within 30 days. You will never be treated differently for asking.
If you’re in California: under the CCPA and CPRA you have the right to know, to delete, to correct, and to opt out of the sale or sharing of personal information. I do not sell your personal information, and I do not share it for cross-context behavioural advertising — there is nothing here to opt out of, but the Global Privacy Control signal is honoured as an analytics opt-out regardless.
If you’re in the UK or EU: you also have the rights to restrict or object to processing, to data portability, and to withdraw consent. If you think I’ve handled your data badly, you can complain to your national data protection authority — in the UK, the Information Commissioner’s Office.
Children
This site is written for adults and is not directed at children under 13. I don’t knowingly collect data from children. If you believe a child has sent me personal information, email me and I’ll delete it.
Security
The site is served over HTTPS, the software and plugins are kept updated, and administrator access is protected by a strong password and an application-specific credential rather than a shared one. No site can promise perfect security, but nothing sensitive is collected here in the first place, which is the best protection I can give you.
Changes to this policy
If I add a tool, an email list, or a new affiliate network, I’ll update this page and change the date at the top. Material changes will be noted on the page itself. For anything else, write to me at sheaardor@gmail.com.